Welcome to Loaf Club!

Meet Lolo — a San Francisco corgi with short legs, big ears, and serious loaf energy.

Lolo grew up in a busy home with a 3-year-old hooman sister and a 10-year-old grumpy cat brother, so she knows a thing or two about chaos, patience, and finding joy in the middle of it all. Somewhere between toddler giggles, cat side-eye, and her signature loaf sploot, Lolo became a daily reminder to slow down and smile.

That’s what we’re here to share.

Inspired by Lolo’s loafy charm and her talent for brightening even the foggiest SF days, our designs are made to bring a little laughter, comfort, and warmth into your everyday life — on your favorite tee, mug, or wherever you need it most.

Simple joy. Cozy vibes. Big smiles.
From Lolo to you. 💛